Most law firms generate leads by referrals only. Our project was to increase lead flow to a leading Sydney law firm by updating their brand and marketing collateral.
McDermott & Associates is a leading boutique law firm based in Macquarie Street, Sydney. They are innovative and experienced solicitors, with a broad practice including commercial law, property law, estate planning and litigation. They generate the majority of their leads through referrals and by reputation. Our project was to refresh and modernise their brand, collateral and website, to increase lead flow for future expansion of the firm.
We kept the fundamental elements of the crest and identity, the boar heads, cross and shield, while modernising the brand.